It’s been a year since Facebook launched its IPO and the company has been forced to rethink how it thinks about its digital assets.
Now that the company’s stock has soared to $70 a share, the debate has intensified.
It was all about ‘Facebook: the digital media company’, writes Andrew Bacevich.
What the social network has wrought in the past year has made it an increasingly important player in digital media, but it has also left its mark on a lot of other businesses.
Here, we look at how it’s shaped digital business in the US and beyond, and how the digital revolution can be a catalyst for other digital businesses.